In our current business environment, businesses face mounting pressure to master a broad range of specialized knowledge in order to succeed. Such knowledge is not limited to the specific technical areas in which they deliver their services; it also covers the administrative and management functions – financial, strategic, talent management, back office technology, legal, etc.
Most small and midsize organizations cannot afford to master all of these areas of specialized knowledge with internal staff – at least not full-time. Not only is the initial cost of training high, but the ongoing investment required to keep all those different resources up to speed in their particular area of specialized knowledge is cost-prohibitive for most organizations. Therefore, it’s not surprising to see a proliferation in outsourced services, including payroll, benefits administration, staffing, IT, etc. Many companies have grown quite large by providing these specialized services to other businesses.
No less surprising is the increase in organizations buying talent by the slice – hiring consultants or advisors. Some areas of specialized expertise do not require high volumes of repetitive activities or transactions (such as payroll or benefits processing). Into these areas step veteran knowledge workers who prefer to work independently, spread their expertise over more than one organization, and networks with other individuals who possess similar or complementary expertise. By hiring such an advisor on an as-needed basis, a small to midsize organization can afford a level of expertise that they could not afford full-time.
This “talent by the slice” trend is likely to continue for three reasons:
- The competitive pressure on organizations continues to increase.
- The fragmentation and specialization of knowledge continues to increase, and the rapid advancement of this knowledge requires a great deal of continuous learning.
- The number of qualified individuals who want to work independently is increasing. This is largely fueled by the Baby Boomer demographic. They want to remain engaged in business with greater time flexibility, they have years of expertise that can benefit others, and in many cases, their personal financial situations require them to continue generating income. Serving clients as advisors is a way for them to fill each of these needs.
Happy 90th Birthday, Dorothy Zehnder!
Wednesday, November 30th, 2011 by AdvisorCatalystHow would you feel if you knew today that you would still be working at 90? If Dorothy Zehnder is your model, it should excite you.
In 1950, Dorothy and her husband (along with her husband’s family) bought a small hotel in Frankenmuth, Michigan. Sixty-one years later, their Bavarian Inn is the cornerstone of Michigan’s “Little Bavaria,” one of Michigan’s most popular family attractions.
Dorothy turns 90 today. She still runs the kitchen, still uses many of her original recipes, and still works six days per week. Her motto is: “if you don’t feel well, go to work and pretty soon you’ll feel better.”
Speaking with Paul W. Smith on Detroit’s WJR-AM this morning, Dorothy described her ten-hour days as “fun.” She had a similar theme when we interviewed her for upcoming edition of The CEO Advantage Journal. “I like to cook,” she told us. “It’s satisfying to make a good product and get it on the market. I like the fact that people enjoy my recipes. Retirement never crossed my mind. I love what I’m doing. I would rather [stay] right here visiting with people and making recipes that thousands ask for.”
She’s right. Productive work is fun! Take a moment today to step back from the daily grind of your operations. Look away from your financial numbers. Lay aside your worries about future customer orders. Just think about the purpose of your business. Who do you serve? How do you improve the life of your customers? What is your role in that? What do you enjoy most about it?
Isn’t business fun? Why would you not want to work at 90?!
Thanks for your example, Dorothy. Happy 90th birthday and best wishes for continued success.
Tags: Bavarian Inn, CEO Advantage Journal, Dorothy Zehnder, Frankenmuth, Little Bavaria, Paul W. Smith, WJR
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