In 100 Words: Language is Important


Is your speech betraying you? I use the words speech and language loosely – I mean to encompass all personal communication. The actual words we speak account for less than 10% of our communication while the remainder is tonality and physiology – the nonverbal elements.

Language reveals our mindset and attitude about the other person(s) and the situation. Particular words, phrases or nonverbal communication can make or break outcomes of relationships, deals or projects. I try to remind myself to adjust my mindset and attitude toward the other party before engaging in communication knowing that my speech is likely to betray me.

“People may hear your words, but they feel your attitude.” — John C. Maxwell

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